BrightVits is a parent-founded UK family supplement brand creating thoughtfully formulated supplements for children and families.
Our focus is on clear formulations, carefully selected nutrient forms and helping parents better understand what is inside the supplements they choose.
BrightVits was created from my own experience as a mum of three. I wanted family supplements that felt considered, transparent and straightforward to understand with ingredients chosen for a reason and clear guidance on how each product fits into everyday family life.
That idea became BrightVits.

Why I Created BrightVits
Like many parents, I wanted to feel confident about the supplements I was choosing for my family.
But choosing a supplement can involve much more than looking at the name on the front of the bottle. There are different nutrient forms, different delivery systems, different ingredient combinations and different products designed for different ages.
I wanted BrightVits to bring more clarity to those choices.
That is why our approach focuses on thoughtful formulations, transparent product information and carefully considered ingredients.
Our current range includes:
- BrightVits Liposomal Kids Multivitamin, formulated for children aged 1–10
- BrightVits Liposomal Magnesium Bisglycinate, designed for children and adults
As BrightVits grows, our aim is to continue developing supplements that support the nutritional needs of children and families while keeping our formulation philosophy clear and consistent.
How We Approach Our Formulas
Every BrightVits product is developed around the purpose of the formula and the role of the ingredients within it.
Depending on the product, we use selected nutrient forms including:
- Methylfolate
- Methylcobalamin vitamin B12
- Vegan vitamin D3
- Vitamin K2 as MK-7
- Magnesium bisglycinate
Our current products are liquid formulations with clear serving guidance for the relevant age groups.
BrightVits liposomal formulations also use sunflower-derived phospholipids as part of the delivery system.
We believe parents should be able to understand more than simply the amount of a vitamin or mineral listed on a label. The form of the nutrient, the combination of ingredients and the way the product has been formulated also matter when evaluating a supplement.
What Does Liposomal Mean at BrightVits?
Liposomal delivery uses phospholipids to form small lipid-based structures that can carry nutrients within a formulation.
In BrightVits products, the phospholipids used for our liposomal delivery system are derived from sunflower lecithin.
Liposomal technology is one part of our wider formulation approach. We do not believe that one feature alone defines a good supplement. The nutrient forms, ingredient selection, serving guidance, manufacturing standards and overall formulation should all be considered together.
That is why BrightVits also focuses on helping parents understand the terminology and formulation choices they may encounter when comparing family supplements.
Our Kids Multivitamin
The BrightVits Liposomal Kids Multivitamin is formulated for children aged 1–10.
It contains 13 vitamins and minerals, including:
- Vitamin A
- Vitamin C
- Vitamin D3
- Vitamin K2
- B vitamins
- Folate
- Vitamin B12
- Biotin
- Zinc
- Iodine
Selected nutrient forms include methylfolate, methylcobalamin vitamin B12, vitamin D3 and vitamin K2 MK-7.
The formula has a natural blackcurrant flavour and is designed with age-specific serving guidance for younger children and children aged 6–10.
Our Magnesium Bisglycinate
The BrightVits Liposomal Magnesium Bisglycinate is formulated for both children and adults.
It provides magnesium in the form of magnesium bisglycinate and uses sunflower-derived phospholipids as part of the liposomal delivery system.
The product has a natural elderflower flavour and includes serving guidance for children from 1 year through to adults.
This allows BrightVits to support not only children's supplementation but also the wider nutritional needs of families.
Quality and Manufacturing
BrightVits supplements are manufactured in Germany in facilities operating to recognised quality and food-safety standards, including GMP and ISO 22000.
Our current formulations are:
- Sugar-free
- Vegan
- Non-GMO
- Free from the 14 major allergens
Quality is not only about what is included in a product. It is also about understanding the ingredients, how the product is manufactured and having clear information available to customers.
That transparency is an important part of how we are building BrightVits.
Helping Parents Understand Supplements
BrightVits is not only focused on creating supplements.
We also want to help parents better understand the questions that often come up when choosing them.
Through the BrightVits Knowledge Hub, we explore topics such as:
- What liposomal vitamins are
- The different forms of vitamins and minerals
- Methylated B vitamins
- Magnesium bisglycinate
- Children's multivitamins
- Nutrient functions
- Supplement ingredients
- How to compare different supplement formats
Our aim is to explain these topics clearly and responsibly, using credible information and avoiding unnecessary complexity.
Parents should be able to understand what a nutrient is, why it is included and what role it plays within a formulation.
Made for Children and Families
BrightVits began with a children's multivitamin, but the wider vision has always been family nutrition.
Our Kids Multivitamin is designed specifically for children, while our Magnesium Bisglycinate can be used across a wider range of ages.
Future BrightVits products will continue to follow the same principles:
thoughtful formulations, carefully selected ingredients, clear product information and a strong focus on family nutrition.
Our Mission
Brighter Everyday Nutrition for Growing Families
Our mission is to create family supplements that feel clear, considered and trustworthy, while helping parents make more informed decisions about the nutrients and supplements they choose.
BrightVits is about more than what appears on the front of the bottle.
We want families to be able to understand what is inside, why it has been chosen and how the formulation has been put together.
Thank you for being part of the BrightVits journey.
Angelina
Founder, BrightVits