Privacy policy
BrightVits Privacy Policy
BrightVits operates this website and services to provide you with a curated shopping experience. This Privacy Policy explains how we collect, use, and protect your personal information.
Personal Information We Collect
• Contact details: name, address, email, phone
• Payment info: card details, transaction info
• Account info: username, password, preferences
• Order info: purchases, returns, cancellations
• Communications: support requests or feedback
• Device info: IP address, browser type, network info
• Website usage info
We do not knowingly collect information from children under 16, and children under 16 cannot make purchases or accounts.
How We Collect Information
• Directly from you (account creation, orders, subscriptions, contact forms)
• Automatically via website usage, cookies, and tracking technologies
• From third parties such as service providers or marketing partners
Cookies & Tracking
We use cookies to improve your shopping experience, remember preferences, and analyze usage. Consent is collected via a banner on first visit. Disabling cookies may affect website functionality.
How We Use Your Information
• Provide and improve our services, process orders, manage accounts
• Communicate about orders or account
• Send marketing with consent
• Prevent fraud and maintain security
• Comply with legal obligations
Sharing Your Information
We may share information with:
• Shopify and service providers (payment, fulfillment, IT support)
• Marketing partners
• Regulatory authorities if required
• Business transfers or mergers
International Transfers
Data may be transferred outside the UK/EEA with safeguards (e.g., standard contractual clauses).
Security & Retention
Reasonable measures are taken to protect your data. Retention depends on business needs, legal obligations, and account activity.
Your Rights
Depending on your location, you can:
• Access, correct, delete, or restrict data
• Object to marketing or automated decision-making
• Request data portability
• Withdraw consent at any time
Complaints
Contact team@brightvits.co.uk or team@brightvits.com or the ICO at https://ico.org.uk/make-a-complaint
Contact Us
EB & RB Nutrition Ltd
128 City Road, London, ENG, EC1V 2NX, GB
Email: team@brightvits.co.uk and team@brightvits.com
